Pink Fire Pointer Interactive Marketing: Mallika Sherawat

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Marketing

Mallika Sherawat

The sex bomb of Bollywood Indian cinema, the voluptuous beauty known for her daring attitude, Mallika Sherawat is definitely woman with a difference. Mallika has surpassed the traditional image of Bollywood queens and has set a new trend in the Hindi film industry. She has always been in news because of her skin show and bold statements. Originally known as Reema Lamba, Mallika was born on 24th October 1981 in the small town of Rohtak in Haryana, India.
Despite of being born in a very conservative and orthodox family, since childhood Mallika dreamt of making it to the glamour world. She did her graduation in Philosophy from Miranda House, the well-known college of Delhi University. It is said that Mallika Sherawat brought her first pair of jeans when she entered the college. After studies, against the wishes of her parents, Mallika left for Mumbai to find her place under the sun. Mallika Sherawat was so desperate to make it to the showbiz that she did not only ignore what her father wanted her to do but also stepped out of her marriage with Jet Airways pilot, Captain Karan Singh Gill. She had tied nuptial bond with Karan right after her graduation and was also working as a part time airhostess.
Acquiring success would have been quite difficult and late if Mallika Sherawat had not stooped to immense skin show in the movies. It was for the first time that a Bollywood actress dared to expose herself to a great extent as Mallika did. She made her debut by a small role in the Vashu Bhagani's film Jeena Sirf Mere Liye. But Mallika proved to be hit on the silver screen with her bold scenes and scanty clothes from her movies Khwahish and Murder. In Khwahish Mallika had done seventeen smooch scenes which drew the attention of Indian audience right away. While because of sensual bed scenes Murder was a big hit at the box office in 2004. This movie established Mallika as hottest heroine of Bollywood. She was nominated in the Best Actress category in the Zee Cine Awards for her stunning performance in Murder.
But it is not just Bollywood where Mallika Sherawat has made an impression. This Haryana girl also went international with her small role in Jackie Chan's movie, The Myth. For the promotion of this film she appeared in mind-blowing costumes at the Cannes Film Festival. Her audacity and tons of oomph were enough to blow the mind of all those present in the festival. Due to this Mallika was said to bear resemblance with the renowned Hollywood actress Halle Berry.

Mallika Sherawat created history in Indian cinema when she received an offer from the Playboy magazine to pose nude for their cover page. But she declined the offer because of her morals and upbringing. However, Mallika Sherawat believes that the Indian film industry revolves on the axis of two 'S' i.e. Sex and Shahrukh Khan. Off the screen she is said to live like a nun. She thinks in Hindi, loves her country and also typical Haryana food.                                                                                                                                                   Latest News of Mallika Sherawat:
Mallika Sherawat, the pricy lady             
Mallika Sherawat, is now a costly affair. The Murder girl is murdering the industry with her rates soaring high in the sky. She charged an amount of Rs. 1.5 crore for a 10 minutes appearance in Himesh Reshammiya’s film, ‘Aap Ka Suroor’. According to the Times News, the price rates make Mallika enter the Marlon Brando league of payment.
Mallika wants to work for either the great scripts or for obscene amounts of money. She had lived upto the latter part of the statement by charging an exorbitant amount for a mere 10 minutes appearance.
However Mallika has maintained complete silence over this matter. But the Times News reveals that “Mallika has been paid an astounding Rs. 1.5 crore for her role in the movie. The amount is shocking given that her role is a cameo of precisely a screen time of around 10 minutes.”
Mallika is now compared to the famous Hollywood actor Marlon Brando who was paid $1.4 million per minute i.e. $14 million for his 10 minutes role in Superman. As of now, Mallika rules the Bollywood market with her highest rates.
                                                                 
Mallika Sherawat ‘Unveiled’
Here she is…the sexiest and the highest paid actress of Bollywood, Mallika Sherawat, all set to present herself in the lead role in the Hollywood’s upcoming women oriented film ‘Unveiled’. The film which is to be directed by Bill Bannerman is ‘once- in- lifetime’ opportunity for Mallika. She tells the IANS that "It's a fantastic story, part thriller, part psychological drama, part film noir... It was so fast paced and exciting and so well written, I couldn't put it down for a second.” She added "And the icing on the cake was that it's a story from the point of view of a woman -- a woman who has relationships with three men from different continents, and she goes from an ultra-traditional Muslim environment to an ultra-liberal Western one. This is a script I could never say no to."
Regarding casting Mallika in the lead role, Bannerman, the assistant director of Clint Eastwood and the winner of the Director’s Guild of America award for the best assistant direction in the movie, ‘Unforgiven’, says that "I was impressed by Mallika's acting prowess in 'Murder' and knew by instinct that she will be able to do justice to the role perfectly."
About the ‘Unveiled’, Bannerman says that "'Unveiled' is a film about a Muslim woman who has two husbands and a lover. It is a twisted film noir, sexy thriller and dark drama. It is the first Hollywood film to feature a female Muslim protagonist.
For Mallika’s role in the film he said "Behind the dark burqa (veil), there lies a sexy, manipulative victim, who's dangerous as well as in grave danger."
Mallika way to happiness is through kissing
The daring bombshell of Bollywood, the Murder girl who sets the hearts of everyone rolling Mallika Sherawat, reveals her way to happiness. The Haryana babe who shot her first crossover film “The Myth” opposite Jackie Chan. As Mallika takes pride in discussing her achievements her face glows and she smiles away to glory. When asked about the secret behind her day by day beautifying appearance, the Queen of Hearts said that “Actually lots of kissing makes me happy”. So Mallika awaits a horde of kissing to retain that sexy and killing smile on her face. Perhaps her happiness would have been unparalleled in her movie ‘Khawish’ where she did seventeen smooch scenes and her mega blockbuster ‘Murder’ in which she gave a delicious treat to the eyes of the viewers with her hot scenes in the bed. Her special appearance in the movie ‘The Myth’ is also supposed to deliver something sensational to the viewers. Let’s see for how long or directors are able to keep Mallika’s smile in place.
Will Mallika Sherawat be the star of Karan Johar’s next film?
Speculations are rife that the Bollywood sex bomb Mallika Sherawat will be now seen in the Kaabhi Alvida Na Kehna star director’s Karan Johar’s new film. Though there is no official confirmation of the rumors till date but it is believed that the news did originated and spread from the sets of one of recent talk shows of coveted director Karan with Sex Goddess, Mallika.
The recording of the talk show took place recently in the Dharma Prodcution’s studio and was witnessed by the entire crew of Johar’s production house. It is said that even the families of the two celebrities had turned up to watch the hot babe in action. Mallika bewithched not only the entire gathering there but she was also able to cast her spell over the young and renowned, hard to be convinced director, Karan.
However, if the daring and hot Bollywood’s face is Karan’s next choice then the girl from small town has certainly bagged it. As for the audience, there will be some emotional and sensational masti to enjoy.
Mallika in a negative role!
Its time for the queen of hearts, the bombshell of Hindi film industry, Mallika Sherawat, to try out something new and create an image afresh. So this beauty has now taken up a negative role in Tamil film 'Dasavataram'the movie of one of the most versatile directors Kamal Hasan.

Kamal Hasan spoke to media and told that Mallika was quite glad to accept the role of a villain. Kamal had presented her the proposal while they were met at a discussion for Mani Ratnam's movie 'Guru' in which Mallika plays a cameo role.

According to Kamal, Mallika told him that she was 'prepared to play any role' in a film directed by him. Kamal himself is playing ten different roles in the film. 
Mallika claims her virginity in public
Scandalizing it is to know that the lady who began her career with 17 smooch scenes in one movie and unexpected bold scenes in another one, Mallika Shearwat, is still a virgin. This voluptuous beauty who stands in need of no introduction in the Indian film industry has recently told presspersons that she has not lost her virginity till date.

However she has no issues in losing it before tying the nuptial bond. According to desicyber.com, Mallika said "to be honest I am still a virgin because I have not found the right person to get into a relationship. But personally I find the idea of a girl preserving her virginity for her husband quite outdated and repulsive. It is this kind of societal repression that is driving the youth to frustration and giving rise to crimes against women. The need for sex is natural and the more you seek to curb it, the stronger will be the backlash."

Besides Mallika, the world beauty Priyanka Chopra had also said something similar that "a healthy sex life is vital to a person's well-being, never mind if it before or after marriage. You body should be your only guide in deciding whether to have a physical relationship or not."
Mallika asked to pose for Playboy
For the first time in the history of Bollywood an Indian actress is asked to pose for the renowned Playboy magazine. Who could it be? Well, she is none other than the sizzling, hot sex bomb of the Indian film industry, Mallika Sherawat. The Playboy offer is a result of Mallika's increasing charisma and seductive looks. The stunning curls and curves of this 25 year beauty and her attitude can make anyone go crazy. Her sexy image has created a unique impression of the Indian beauty around the world.

Though Mallika has not given any comments over the offer yet, her publicist Parul said that Mallika might accept the offer but keeping her Indian background in mind, she might decline it as well. 
Rahul Bose admires the Queen of Hearts,Mallika Sherawat
Rahul Bose who is always in news for his unique characters and some dashing performances is a great admirer of the Bollywood heartthrob Mallika Sherawat. Soon the hot duo will be seen in an upcoming movie Pyar ke Side Effects. Speaking about his co-star Mallika in the film, Rahul says "people have a tendency to focus too much on the past. I don't understand why people dwell in the past. I am very happy with the project and excited about the film. It has got nothing to do with Mallika's characters in the past. I am just not concerned or bothered about her past. I have spoken to her, we have had workshops and I believe she has done a great job in Pyar ke Side Effects.

On the other hand Mallika too is quite excited about her new movie. She is looking forward for the response the film gets at the box office and how the audience takes Rahul and her pair. 


Soon Mallika Sherawat will be seen in the movie titled "Pyaar Ke Side Effects" with Rahul Bose. Promos can be seen now on TV and Mallika Sherawat is looking quite hot.

Mallika Sherawat and salman khan, both are ready for their next film Fauj Mein Mauj by Priyadarshan. The similarity about these two is, both love to expose their body, so its perfect match. I wonder how many smooches would be this time by Mallika Sherawat. Salman will play Mallika Sherawat's personal tutor and Mallika will get invlove in an extra marital affair with Salman for which salman khan is already famous in movies. Macho man Akshay Kumar will be playing Mallika Sherawat's husband role.